DIGITRUST BRAND KIT
Technology & delivery with purpose

LOGOS
Use the D symbol on its own for icons and compact spaces. Use the full logo with its strapline for marketing and company identification. The wordmark uses DM Sans: DIGI bold (700), TRUST regular (400). The exact strapline is Technology & delivery with purpose.

FORMATS
SVG: RGB vector, no background, lettering converted to outlines. Scales without a pixel limit.
EPS: CMYK vector, outlined lettering, no raster images and no painted background. Full-colour EPS uses native PostScript Level 3 axial gradient shading. Files ending -flat-cmyk.eps use flat facets and Level 2 paths for print workflows that reject gradients. Monochrome EPS uses Level 2 paths.
PNG: RGB with real alpha transparency for logos. D symbols are 4096 x 4096; full logos are 6000 pixels wide. Keep the aspect ratio.
ICO: seven embedded sizes from 16 through 256 pixels. Additional PNG icons include 180, 192 and 512 pixel versions.
TTF: DM Sans font files with the original SIL Open Font License. Install these if creating new branded text. The vector logos already contain outlined lettering and do not require font installation.

NO BACKGROUND / TRANSPARENCY
Logo SVG and PNG backgrounds are transparent. EPS contains no background object; it does not carry alpha-transparency effects. Some previews show a white page even when the EPS has no background. Place the EPS in a vector/layout application. For digital overlays, use SVG or PNG. Do not rasterise an EPS and expect it to remain vector.

COLOUR
Use RGB SVG/PNG files on screen. EPS files use DeviceCMYK process colours with no ICC profile assigned. Bright lime and cyan can look different in print; agree a proof or output profile with your print supplier for colour-critical work. White/reversed logos are intended for placement over a dark background. A white logo preview can appear blank on white.

GREY LETTERING / EMAIL SIGNATURES
The full grey logo keeps the original coloured D symbol. Both the company name and strapline use RGB #808080 at full opacity (#808080FF), on a transparent background. The grey SVG contains outlined lettering, and the high-resolution PNG is 6000 pixels wide.
For an email signature, use logos/digitrust-full-grey-email.png: a lighter 1200-pixel-wide transparent PNG. Display it at around 400 pixels wide, preserving its proportions. Preview a test email on light and dark backgrounds in the email apps you use; appearance can vary by app. EPS exports use the corresponding CMYK grey for print, not an RGB hex colour.

USAGE
Keep at least one-quarter of the symbol height clear around the logo. Keep the full signature at least 280 pixels wide on screen or 55 mm wide in print so the strapline remains readable. Use the D-only version at smaller sizes. Do not stretch, recolour or add effects to the master files. The icon exports have been simplified by size only; no alternate company mark is introduced.

MARKETING LAYOUTS
Landscape card: 1200 x 630 SVG, 2400 x 1260 PNG.
Square graphic: 1080 x 1080 SVG, 2160 x 2160 PNG.
Wide cover: 1584 x 396 SVG, 3168 x 792 PNG.
Presentation background: 1920 x 1080 SVG, 3840 x 2160 PNG.
Company email signature: 1200 x 360 SVG, 2400 x 720 PNG.
These layouts use vector shapes and outlined type. They have intentional solid backgrounds; only the standalone logo files are transparent. To change wording, use the supplied font and recreate the outlined text in your design application. Colour palette SVG/PNG, JSON and CSS are included.

ARTWORK
The three sculptural images are original AI-generated brand illustrations, not photographs of client projects. PNG downloads retain the native supplied pixel dimensions. They are raster images, not vector logos. Do not enlarge them beyond their native size when sharp output is essential.

REFERENCES
EPS format: https://www.adobe.com/creativecloud/file-types/image/vector/eps-file.html
DM Sans licence: https://github.com/google/fonts/blob/main/ofl/dmsans/OFL.txt
